Meet Alana Blanchard of Pursuit | Beachly Behind the Brand

Alana Blanchard Pursuit Surf Beachly Beach

Aloha sunshine! We're starting to develop a Summertime state of mind over here at Beachly HQ. Weather is warming up, the waves are crashing, and we're all about the vibes waiting around the corner. 

Even though it's starting to feel like Summer, we still have more amazing brands from the Beachly Spring box to show off to you all! Not to mention, another giveaway that I think you are all going to loveeee! This week, we are taking a deeper dive into Pursuit Beauty and learning more about their founder and talented surfer pro, Alana Blanchard! 

Not a part of Beachly yet? No worries! You can sign up for Beachly today and choose your 6 favorite goodies for a value up to $475 for only $69 when you use code PURSUIT at checkout!


Alana Blanchard is a name that many people know from her success as a professional surfer, but she has also made a name for herself in the beauty industry with her company, Pursuit Beauty. Pursuit Beauty is a brand that creates natural, organic skincare products that are designed to nourish and protect the skin.

Alana Blanchard

Blanchard's passion for skincare started when she was a teenager, and she struggled with acne. She became interested in finding natural solutions to help clear her skin, and started experimenting with different ingredients and formulations. Over time, she developed a deep understanding of the importance of using natural and organic ingredients in skincare, and decided to turn her passion into a business.

Pursuit Beauty was founded in 2020, and the brand's mission is to create products that are both effective and environmentally friendly. All of the products are made with natural and organic ingredients, and are free from harsh chemicals and synthetic fragrances. The brand is also committed to using sustainable packaging materials, such as glass and paper.


In addition to creating high-quality skincare products, Blanchard is also committed to using her platform to promote natural beauty and self-confidence. She often shares photos of herself without makeup on social media, and encourages her followers to embrace their natural beauty. Through Pursuit Beauty, she hopes to inspire women to take care of their skin in a natural and healthy way.

Overall, Alana Blanchard and Pursuit Beauty are a great example of how entrepreneurship can be a vehicle for positive change. By creating a brand that is focused on natural and organic skincare, Blanchard is not only making a name for herself in the beauty industry, but also promoting sustainable and healthy beauty practices.

The Pursuit Beauty Spring Box Feature 

Body Surf SPF40 | $30 retail value 

 Body Surf SPF 40 alana blanchard pursuit beachly

Details - Body Surf is a richly hydrating everyday body sunscreen that instantly quenches dry skin and applies seamlessly without any white-cast. It’s also clean, vegan & reef friendly. Yes!

How To Use - Apply a generous amount to the body 15-30 minutes before sun exposure. Reapply throughout the day as needed.

If you aren't already a part of the Beachly Tribe, you can sign up today to get up to $475 worth of beachy goodies for only $69 using code PURSUIT! :)


The Pursuit x Beachly Giveaway

Every season, we love to offer the Beachly Tribe an exclusive prize pack that gives a broader look at the brands we love! This week's giveaway is brought to you by our friends at Pursuit Beauty, of course! 

Pursuit beachly spring box alana blanchard giveaway

This giveaway features the Beachly Spring box ($265+ value), as well as the entire line of products from Pursuit Beauty valued at $160+! That means it's filled with $425+ worth of coastal goodies for you to enjoy. Check out the Pursuit Beauty x Beachly giveaway on the Beachly Instagram and follow the steps to enter. Good luck, Beachly Tribe! 


We're so excited to have Pursuit Beauty as a featured brand in the Beachly Spring box! I have a feeling you're going to absolutely love Body Surf just as much as we do at Beachly HQ!

Not a part of Beachly yet? It's not too late! Join the Tribe today to get in on the good vibes and all the sunshine you could ever dream of. Don't forget to enter the code PURSUIT for $30 off your first box and get up $475 of goodies - fully customized by you! 

Loving Alana & Pursuit Beauty? I have an exclusive code for you to shop their collection! Pursuit Beauty is giving the Beachly Tribe 15% off your entire order with the code BEACHLY15. Shop all their beachy, Springtime goodies here!

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